LATERAL INTEGRATION: ENSURE YOUR INVESTMENT

LATERAL INTEGRATION PLANS WITH ROI

While many law firms invest heavily in lateral acquisition, the rate for successful integration remains low.

Firms often make the expensive assumption that laterals will find their way without a framework for success.

Goodman Business Development knows the key to a successful integration is communicating the expectations, responsibilities and timeline for integration, and developing a roadmap to get there.

We work with the firm and the lateral to create tailored integration communications plans that include:

• Customized messaging for client and internal road shows
• Tapping the firm’s existing resources to fast-track introductions
• Business development plans to hold laterals accountable